Tommy DeVito, the New York Giants' third-string quarterback, revived an Italian hand gesture to celebrate scoring a touchdown, prompting mixed reactions. Initially met with ambivalence and even embarrassment by some Italian Americans, the gesture gained widespread popularity, even being mimicked by opposing players. Despite its roots in old-school Italian culture, the gesture's evolution and embrace represent the vitality and relevance of Italian American heritage. Mark Rotella, a professor at Montclair State University, reflects on the gesture's cultural significance and its connection to the evolving Italian American experience.